CATEGORY       Value:

10

7

3

0

Concept

Theme(s) are expressed in a creative manner. Ideas are thoroughly explored. Information is organized and presented creatively

Theme(s) are clear.
Ideas are complete.
Information is organized in a coherent manner

Themes are unclear.
Ideas are inaccurate.
Information is not clearly expressed

Themes are unclear.
Ideas are incomplete.
Information is unorganized, chaotic, or not clearly expressed

Lighting

Additional lighting has been used consistently to eliminate shadows and glares.
Cameras are set to the appropriate light level.

Additional lighting has been used, but may not be set up optimally. Cameras are set to the appropriate light level.

Cameras are set to appropriate light level, but no additional lighting was used when needed. Avoids backlighting subject.

Cameras are not set to appropriate light level. Additional lighting may, or may not, be used. Shots have windows or sun behind subject.

Shot variety and usage

Shots are well organized The purpose and/or message of the project is clearly discernable.
Rule of thirds is in evidence.
180 Degree rule is in evidence.
Variety of angles, positions and movements are employed appropriately.
Appropriate use of camera features.

Shots indicate a basic purpose.
The theme of the project is evident.
Fair use of shot variety.
Rule of thirds is in evidence.
Fair use of cameras features

Shots indicate a basic purpose.
The theme of the project is vague or difficult to understand. Limited use of shot variety.
Rule of thirds is in evidence.
Limited use of cameras features

Shots lack a basic purpose.
Rule of thirds is not observed.
Shot variety is lacking.
Inappropriate use of angle, position and/or movement.
Misuse of camera features.

Narration / Dialogue

Good pace and innovative use of Narration / Dialogue.
Narration / Dialogue uses a variety of inflection, pace and emotion.

Narration / Dialogue has a good pace to match visuals.
Emotion and inflection are appropriate to on-screen images

Narration / Dialogue rushes through or drags behind on screen images.
Narration/Dialogue is dry, without emotion or change in inflection.

There is no Narration / Dialogue
Or
Narration / Dialogue is distorted

Software

Extensive and appropriate use of advanced features of non linear editing software.

Extensive but inapproriate use of advanced features of non linear editing software..

Limited or rudimentary use of advanced features of non linear editing software.

No use of advanced features of non linear editing software.

10

7

3

0

Concept

Team has a clear picture of what they are trying to achieve. Each member can describe what they are trying to do and generally how his/her work will contribute to the final product.

Team has a fairly clear picture of what they are trying to achieve. Each member can describe what they are trying to do overall but has trouble describing how his/her work will contribute to the final product.

Team has brainstormed their concept, but no clear focus has emerged for the team. Team members may describe the goals/final product differently.

Team has spent little effort on brainstorming and refining a concept. Team members are unclear on the goals and how their contributions will help them reach the goal.